To showcase the convenience and ease of use of RBC’s mobile app, I created a series of animations. These animations aimed to visually represent the key features and benefits of the app, making it easier for users to understand and adopt mobile banking.
Challenge
To create visually engaging animations that would highlight the specific features and benefits of RBC’s mobile app, while aligning with the bank’s brand identity and target audience.
Solution
I developed a series of animations that illustrated the key features and benefits of the mobile app. I focused on highlighting specific use cases, such as scannind id, transferring funds, and biometric login. By using dynamic visuals and smooth transitions, I brought the features of the app to life in an engaging and easy-to-understand way.