Illumina – CLIA

I redesigned an infographic explaining Illumina’s CLIA laboratory and clinician workflow. My contribution combined information structure, visual design and illustration, turning a process involving several professional roles into a connected view of the patient journey.

Restructuring the information

The source material linked tasks for clinicians, nurses, lab directors and lab operators. A text-heavy layout and repeated roles made the overall sequence difficult to follow. I reorganized the content into distinct stages, using the patient journey to give the process a clear organizing principle.

My scope covered creative design and illustration, with project management and direction by Arseni Harkunou. The drafts below show how the information structure developed alongside the visual treatment.

Visual treatment

I used muted colors from Illumina’s palette and simplified illustrations to make the diagram approachable. The visual hierarchy needed to distinguish the stages and roles without competing with the information.

I kept the illustration treatment restrained for a professional audience, using imagery to support the explanation and leaving room for supporting detail.

Adapting the format

The printed version used text labels, while the online version placed supporting detail in pop-ups. I adapted the presentation of information to each format while preserving the same underlying sequence.

Through further revisions, I brought the patient’s perspective more clearly into the structure and refined the layout into a more geometric arrangement. This made the connections between stages more explicit and gave the content a more consistent framework across formats.

Final design

The final infographic connected individual tasks to the larger patient journey, with versions for print and online use. The project shows how refining the structure of information and its visual treatment together can make a complex process easier to follow.

Credits