Royal Bank of Canada – Icons

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As one of Canada’s largest banks, the Royal Bank of Canada sought to improve the user experience of its internal systems. I was honored to contribute to this effort by designing a comprehensive set of icons for their reward program.

Challenge

To create a visually appealing and intuitive icon system for the Royal Bank of Canada’s internal reward program, aligning with the bank’s brand identity and enhancing user experience.

Solution

A comprehensive set of icons was designed to represent various rewards and program elements. The icons were crafted to be both visually appealing and functionally effective, improving the overall user experience of the internal system.

Impact

  • Enhanced User Experience: The clear and consistent iconography made the system more intuitive and efficient.
  • Brand Reinforcement: The icons aligned with RBC’s brand identity, strengthening brand recognition within the organization.
  • Efficiency: The visually engaging icons made it easier for employees to navigate the reward program and understand its benefits.