Summary
Comprehensive visual system for Google’s Mastery platform, covering iconography, illustrations, animations, infographics, and UI assets. Built to unify branding, streamline content navigation, and enhance user engagement across evolving internal educational tools.
Role and Contribution
- Visual Design Lead for developing a scalable and unified visual system across educational content, UX flows, and product surfaces.
- Architected modular frameworks for iconography, illustration, motion, and infographics — enabling cross-team asset reuse and brand consistency.
- Primary design partner for instructional, UX, and content strategy teams, aligning visual storytelling with educational objectives and platform usability.
- Owned the visual execution pipeline across multiple workstreams, from asset planning through delivery and integration.
Visual Architecture
The Google Mastery platform required a comprehensive visual system built to support learning, navigation, and content scalability across teams.
Each component was designed as part of a larger modular framework, ensuring clarity, cohesion, and adaptability:
- Iconography system — consistent visual language across tools and modules
- Illustrations — conceptual visuals enhancing content comprehension
- Infographics — structured data visuals simplifying complex processes
- Animations — motion assets reinforcing educational flow and user focus
- Banners & cards — UI elements guiding learners through structured content paths
- Dividers — supporting visuals organizing dense material into digestible layers
Creative Approach
I developed and supported a scalable visual system for Google’s Mastery platform — spanning characters, scenes, iconography, infographics, and detailed visual guidelines to ensure clarity, consistency, and brand alignment across all content types.
Working closely with instructional designers, content strategists, and UX teams, I aligned visual storytelling with functional flows, creating an integrated user experience that was intuitive, modular, and adaptable to product evolution.
The system was designed to support rapid content expansion while maintaining a unified brand voice and simplifying navigation through complex educational materials.
